Jalel.

Running three products at once

August 12, 2026

People often assume there is a team behind this. There isn't one yet. There's me, and a set of AI agents I direct.

The way it works is closer to running a small studio than to coding alone. Research runs as agent fan-outs that read primary sources and come back with verified findings. Marketing content moves through pipelines that draft, check, and format. Code gets written with an AI pair that I review, test, and ship. My job is to decide what gets built, keep the quality bar, and say no to almost everything.

That's how the current lineup exists at once: Rostra, a private text-to-speech app for macOS and Windows that's launching now; MyMinutesApp, a live meeting-minutes web app; and Splendid Edge, a content studio built on those same pipelines.

Two rules make it sustainable. First, plans and research get written to files before anything gets built. The agents and I share one memory, and nothing lives only in a chat window. Second, everything ships small: the version that exists beats the version that's perfect.

This site is the front door to all of it. If you want to talk, email me.